A Passion for Tennis

Tennis is more than just a sport—it’s a lifelong pursuit of precision, strategy, and passion.

At 42Love, we believe in refining technique, maximizing performance, and accelerating improvement through expert coaching, cutting-edge technology, and a deep love for the game.

A Commitment to Excellence

As a family-run business with years of experience in competitive tennis, we understand the drive to get better.

Our personalized coaching methods are designed for players of all levels who want to train smarter and see real, measurable progress.

Tennis has been at the center of our lives for years.

What started as a family tradition of competing, coaching, and improving our own game evolved into a dedicated training program that helps players improve faster than traditional coaching methods.

Beyond competing, we are passionate about teaching, mentoring, and guiding players at all levels. Our approach blends scientific technique analysis, personalized coaching, and the latest technology to create a data-driven improvement system that works.

our story

our journey

competition experience

Competing in ITF tournaments in Mexico and internationally.

trust

Trusted by players for technical expertise and gear recommendations.

connections

Deep industry connections with top tennis clubs and tournament organizers

our Philosophy

Tennis coaching should be structured and effective. Our step-by-step improvement method, backed by science, ensures that players get the necessary guidance, with the right corrections to accelerate their growth.

what sets us apart

what sets us apart

Biomechanical analysis – Identify inefficiencies and correct them
Personalized coaching plans – Every player is unique, and so is their training program
Dartfish motion tracking technology – Advanced frame-by-frame breakdown of strokes
Step-by-step corrections – Faster improvement with targeted feedback
High-performance gear tailored recommendations – Optimize your style of game with the right equipment

MEET THE TEAM

Our team consists of experienced players, coaches, and analysts who bring decades of combined experience in training, competition, and performance analysis.

Our expertise isn’t just about playing—we specialize in identifying what makes a great player and how to get you there faster.

  • ANA BOUFFIER

    ANALYST AND MOVEMENT COACH

    Ana is a passionate advocate for human movement, strength conditioning, and the science of athletic performance. With a deep understanding of the human body, she believes that every athlete is unique and requires a tailored approach to building strength, flexibility, agility, and power.

    Her philosophy extends beyond a one-size-fits-all training model—she meticulously considers an athlete’s biomechanics, body composition, and playing style when refining their technique. Whether it’s choosing between a platform or pinpoint serve, optimizing footwork for acceleration, or leveraging a player's natural strengths, Ana’s method is rooted in precision and customization.

    Her expertise spans agility, power, and speed training, recognizing that while some athletes excel in raw strength, others harness their speed and acceleration to generate power. By integrating detailed observation, biomechanical analysis, and a results-driven methodology, Ana helps players unlock their full potential on the court.

    With an unwavering commitment to performance optimization, Ana doesn’t just train athletes—she transforms their game, ensuring they play smarter, move better, and compete at their peak.

  • MARIEL BOUFFIER

    MARKETING AND PRESS

    Mariel is a dynamic marketing strategist and digital expert with a multifaceted background spanning corporate, startup, and entrepreneurial ventures. A true Jane of all trades, she seamlessly blends creativity, strategy, and execution to drive brand success in an ever-evolving digital landscape.

    With extensive experience in web design, social media, content creation, SEO, press relations, and brand positioning, Mariel has honed her ability to craft compelling narratives that resonate with audiences. Her entrepreneurial journey includes founding Pura Vida, a thriving athleisure brand, where she mastered the art of branding, e-commerce, and digital growth strategies. Additionally, her time in the startup and tech sectors has equipped her with an agile mindset, allowing her to navigate rapid shifts in digital trends and consumer behavior.

    Mariel’s marketing philosophy is rooted in data-driven insights, yet she understands the power of authentic storytelling and emotional connection. She excels in optimizing content for reach and engagement while ensuring brands maintain a strong, cohesive identity across platforms.

    From corporate campaigns to disruptive startup launches, she thrives in building, scaling, and revitalizing brands with strategic vision and innovative execution. Whether it’s SEO optimization, content strategy, or brand storytelling, Mariel is the creative force behind impactful digital experiences.

  • MICHEL BOUFFIER

    DIRECTOR AND TENNIS GEAR EXPERT

    Michel is a tennis expert, Director, and corporate strategist with a deep passion for high-performance gear and technological innovation in the sport. With extensive experience in corporate leadership and sports technology, Michel seamlessly integrates business strategy, data-driven decision-making, and athletic performance enhancement.

    As a Director, Michel leverages his expertise in operations, technology, and performance analytics to drive innovation in tennis training and equipment. His deep understanding of tennis gear—from string tension optimization to advanced training tools—positions him as a key authority in equipping players with the best resources for success. Passionate about precision and performance, he ensures that both athletes and industry professionals benefit from cutting-edge developments in gear, biomechanics, and sports technology.

    His corporate background allows him to approach the tennis industry with a strategic and analytical mindset, ensuring that business growth, product development, and player performance align for long-term success. Whether it’s evaluating the latest advancements in equipment or optimizing technology-driven coaching methods, Michel is at the forefront of bridging innovation and performance in the tennis world.

  • JORGE BOUFFIER

    ANALYST AND HEAD TENNIS COACH

    Jorge is a highly experienced tennis coach, former Division 1 NCAA player, and passionate mentor dedicated to fostering a lifelong love for the sport. With over 10 years of coaching experience, he specializes in developing personalized playing styles that maximize each player's unique strengths. His approach blends technical expertise, mental resilience, and physical conditioning to create well-rounded athletes.

    A former standout player for The University of Texas at Austin, Jorge played #1 singles for the university’s club team, leading them to a National Club Team Championship. He has competed in ITF and ATP Futures tournaments, secured a top-2 ranking in Texas’ USTA Men’s Open Singles, and was selected by the Mexican Tennis Federation for the prestigious Orange Bowl Junior Championship.

Why Choose Us?

proven results

Our students experience faster progress compared to traditional coaching methods.

scientific approach

We eliminate guesswork and rely on motion tracking, biomechanical analysis, and structured improvement plans.

personalized coaching

We tailor every training plan to match your needs, goals, and current skill level.

Players, parents, and club members rely on our expertise for both training and gear recommendations.

Want to see how we can improve your game?

trusted by the tennis community